Regeneration
Regeneration is an exhibition visual identity created for an environmental art exhibition based on cardboard boxes. The exhibition is part of a series that connects environmental protection and art. A comma is used as the central visual element, because a comma marks both a pause and a new beginning. The comma is placed on a green field and refers to the cycle of recycling. Green paper and paper skin are used in the design. The comma motif is also applied to brochures, T-shirts and packaging.
Regeneration Exhibition Visual by Weiquan Long was highlighted as an exceptional example of communication design by the A' Design Award & Competition. Regeneration Exhibition Visual earned the Iron A' Design Award in Graphics, Illustration and Visual Communication Design in 2020. The A' Graphics, Illustration and Visual Communication Design Award is an international, jury-voted, fair and ethical design recognition program which recognizes outstanding design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
