Packaging by Gustavo Piqueira

Gustavo Piqueira Reveals The Brigaderia Easter Edition 2012 Packaging

Gustavo Piqueira, the architect of the highlighted work Gustavo Piqueira's Brigaderia Easter Edition 2012 Packaging spells out, To develop a new series of Easter packaging for Brigaderia, a Brazilian confectionery store that sells "brigadeiro" sweets, we have recreated advertising prints from the 50's and the 60's and using the brigadeiro as a focal point. By replacing the popular old products (e.g.: margarine, soap, television set…) with brigadeiros, we created an unusual packaging concept that moves away from traditional Easter editions clichés..

Packaging by Gustavo Piqueira Images:


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